AI Optimization (GEO/AEO)

Get your business discovered in ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity, and the next generation of AI-powered search.

Search is changing. More people are asking AI assistants for recommendations instead of browsing dozens of websites. I help businesses optimize their online presence so they’re more likely to be cited, recommended, and surfaced across today’s leading AI search platforms.

What Is AI Search Optimization?

Traditional SEO focuses on improving rankings in search engines. AI Search Optimization builds on that foundation by helping your website become a trusted source that AI-powered search experiences can understand, reference, and recommend.

Whether someone searches on Google, asks ChatGPT for recommendations, or uses another AI assistant, the goal is to increase your visibility wherever people are looking for answers.

Why AI Search Matters

The way people search online is evolving rapidly.

Instead of clicking through multiple search results, users increasingly rely on AI-generated answers that summarize information and recommend businesses directly. Optimizing your website for these experiences helps position your business for the future of search while strengthening your overall SEO strategy.

My AI Optimization Process

Why Work With Me?

SEO Meets the Future of Search
AI search isn’t replacing SEO—it’s building on it. My approach combines proven SEO fundamentals with emerging AI optimization strategies to help your business stay visible as search continues to evolve.
Personalized Strategies
Every business has different goals, audiences, and competition. Rather than applying generic checklists, I develop customized AI optimization strategies based on your industry, content, and growth objectives.
You’ll Work Directly With Me
No account managers. No outsourced work. Every audit, optimization, and recommendation is completed personally, giving you a consistent strategy and direct communication throughout the project.
Focused on Long-Term Visibility
AI search is changing rapidly, but the fundamentals remain the same: create trustworthy, helpful content backed by technical excellence. My goal is to build a sustainable online presence that continues performing as AI search evolves.

Frequently Asked Questions about CRO

AI Search Optimization is the process of improving your website and online presence so AI-powered search platforms like ChatGPT, Google AI Overviews, Gemini, Claude, and Perplexity can better understand, reference, and recommend your business.

SEO focuses on improving visibility in traditional search engines.

Generative Engine Optimization (GEO) helps your content become more useful for AI-generated responses, while Answer Engine Optimization (AEO) focuses on creating clear, structured information that AI assistants can easily understand and cite. Together, they create a more comprehensive search strategy.

No. AI Optimization complements traditional SEO rather than replacing it.

Strong technical SEO, high-quality content, and authoritative websites remain the foundation for success in both traditional search results and AI-powered search experiences.

My strategies are designed to improve visibility across today’s leading AI-powered search experiences, including ChatGPT, Google AI Overviews, Gemini, Claude, Perplexity, and other emerging AI search tools.

Rather than optimizing for a single platform, I focus on the underlying signals that many AI systems rely on.

Because AI search is still evolving, results can vary depending on your industry, competition, and existing online authority. AI Optimization is an ongoing process that works alongside traditional SEO to improve your long-term visibility across both search engines and AI platforms.

A strong SEO foundation makes AI Optimization more effective, but you don’t necessarily need an active SEO campaign to get started.

I evaluate your current website, identify any foundational improvements, and build an AI optimization strategy that aligns with your goals and existing online presence.

Yes. In most cases, I can optimize your existing website without requiring a complete redesign.

I’ll evaluate your site’s content, technical setup, and overall authority, then recommend improvements that strengthen its visibility across both search engines and AI-powered search platforms.

Prepare Your Business for the Future of Search

AI-powered search is changing how people discover businesses online. By combining proven SEO strategies with AI Search Optimization, I help businesses build greater visibility, stronger authority, and a digital presence that’s ready for what’s next.

Trusted by 200+ clients
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Reviews

What My Clients Have to Say

Working with Brian has been a game-changer for our practice. Right from the start, he focused on our specific goals, delivering a top-tier website and a tailored SEO strategy that continuously drives results. We’ve seen a steady increase in patient inquiries every single quarter. He's a trusted partner, and we look forward to collaborating with him for years to come.
James N.
Brian is best at what he does and your money spent will be well worth it. In addition to being a great web designer, his communication is good as well. My site recently got completed and I am very happy with the way it turned out. The good thing is, he is willing to support and help with questions or troubleshoot even after the site is completed. Highly recommend Brian! Very Professional!
Zee Vasaya
Brian was fantastic to work with. He built our company website. Responsive, professional, talented. Will continue to use Brian on my current and future projects. He made it easy to give a review.
Matt Smith
I am very happy with his service and really helped me increase my sales. 100% recommended.
Isabel Guerrero
Working with Brian has been one of the best investments we’ve made for our practice. He took the time to understand our goals, delivered a professional website, and implemented an SEO strategy that’s steadily increased our online visibility. We’ve seen patient inquiries grow quarter after quarter, and we look forward to working with him for years to come.
Sophie Daniele